Users of ImportOmatic – and its connectors – have been hearing about Omatic Cloud for some time now. But for many, it’s just been so much background noise. For them, ImportOmatic, or IOM as we lovingly refer to it, is still the reliable workhorse that it’s...
A nonprofit’s most valuable resource is its donors and other supporters, and maximizing those relationships tops the list of strategic priorities. Therefore, your organization should be using a CRM (constituent relationship management) database to consolidate and...
Nowadays, numerous nonprofit organizations feel the squeeze to keep their supporters engaged and lean heavily on email marketing to do so. After all, email marketing is undeniably one of the best tools to use when thanking donors, attracting more supporters, and...
PRESS RELEASE: Now nonprofits can experience bidirectional data integration between Salesforce and Blackbaud products. Omatic, an industry leader for nonprofit data integration, announced its new bidirectional solution between Salesforce Marketing Cloud and Blackbaud...
Pop-quiz. Please stop whatever you’re doing and answer the following question: ‘If I use both Blackbaud Raiser’s Edge® / Blackbaud Raiser’s Edge NXT® and Salesforce to manage different areas of my nonprofit, it’s because:’ a. That’s the way we’ve always done it...
Growing a nonprofit organization relies on practicing effective constituent relationship management. Having a complete picture of your constituents, including donors, volunteers, and the other people that support your organization, is critical to your success....