One of the most important strategies for any nonprofit is having current, clean, and complete donor data in their database. Most often, we take it for grant and leave it running ‘rogue’ when we really should keep a vigilant eye out for redundant data like duplicate...
You’ve seen the catchy ‘holidays’ that appear every few days on social media channels like Facebook, Twitter, and Instagram, but did you know that they’re a timely reason to reach out to your supporters and share your mission with a wider audience? If your...
With the move to online giving, many organizations are experiencing a surge in gift and donor data that needs to be manually entered or imported into Salesforce. This rush to get the data into the system is creating data quality issues, such as duplicate household and...
Let’s face it, growing your email subscriber list is no easy task. But to maximize your email marketing efforts, you’ve got to catch people’s attention in their inbox. It’s in those moments that you can send targeted, personalized, and specialized content to urge your...
When I talk to both nonprofit financial managers and fundraising executives, one of the first topics that comes up is reconciliation. It’s a great word, and one that’s especially apropos to bridging the divide between Development and Finance. ‘Reconciliation’ means...
Inspiring donor loyalty is not a unique challenge for nonprofits. The problem is, at times, navigating how to maximize peer to peer and tribute donors fundraising efforts and tapping into your supporters’ networks. However, the beauty with these social-focused efforts...