With all the economic curveballs and budget squeezes nonprofits are facing these days, fundraising is no longer just important—it’s essential. So, how can organizations step up their game and hit those big goals? We went straight to the experts and spoke with Luke...
Email marketing is one of the most powerful tools nonprofit organizations use to engage supporters, increase donations, and drive real-world impact. But even the best-intentioned email campaigns can fall flat, resulting in wasted effort, low engagement, or, worse,...
More nonprofits than ever are turning to Virtuous for its modern, responsive CRM and holistic approach to generosity. Alongside it, they rely on a growing ecosystem of tools to manage giving, events, volunteers, and supporter engagement. But to truly realize the...
When Salesforce Nonprofit Cloud entered the scene in 2023, it changed the game for social good organizations looking to maintain relationships with supporters. Its launch raised important questions: Is this new product an improvement on the Nonprofit Success Pack...
Engaging with new graduates as they leave the university and enter a new stage of life is one of the toughest challenges that colleges face, but proper timing, outreach, and messaging make all the difference for cultivating relationships with new alumni. By educating...
When it comes to financial data, accuracy is everything. Not only does accounting data integrity matter for annual reporting and auditing, but financial transparency is also increasingly important to donors. Because of this, more organizations are finding it essential...