Revamping how you deliver a rewarding, enjoyable supporter experience can’t be put off any longer. Your supporters are growing tired of generic communications and want to feel an authentic connection and know they are making a difference. We get it. I mean, what’s...
Soon GivingTuesday will be taking your nonprofit organization by storm, causing you to take a closer look at your email marketing campaigns. While it’s easy to fix mistakes on a blog, webpage, and social media posts, it is nearly impossible to correct or hide errors...
We’ve got exciting news to share today – Omatic has a new look! Omatic has evolved a lot since we started our journey in 2002, and it is time to show our logo some love! We believe our new brand identity better matches who we are: an innovative team with a...
Hypothetical question for you. Let’s say at the sporting goods store, a bat and a ball cost $1.10 in total. If the bat costs a dollar more than the ball, how much does the ball cost? Seems simple, right? Well, if your answer was 10 cents, you’re wrong. It seems...
If planning for your year-end campaign triggers feelings of anxiety, confusion, stress or the overwhelming temptation to hide under your desk – you might have a case of the Donor Data Blues. These feelings are serious warning signs that something with your data just...
First things first – email is not dead. You just have to get smarter in how you use email to connect with – and inspire – people to stay committed to your cause. Traditionally, nonprofits have relied on bulk emails to communicate with their supporters. But if they are...
