Sound familiar?
Your best TeamRaiser participants drove real results for your campaign. But without the right integration, their contributions never appear correctly in your CRM. Your most dedicated advocates end up looking identical to a one-time donor.
Luminate Online pulls in supporters across online giving, email campaigns, events, and peer-to-peer fundraising, many of whom already exist in your CRM. Without matching logic, conflicting records pile up and no one can tell which version of a supporter is right.
Every gift needs to land in the right fund, under the right appeal, tied to the right campaign. When that context gets stripped out in transit, your reporting tells an incomplete story and your team can’t see what actually drove the result.
When a supporter opens every email, clicks through, or takes an advocacy action, that behavior matters. But if those signals never make it back to your CRM, your team has no idea it happened and can’t act on it.
Integration
Omatic Cloud connects Luminate Online to your CRM so all of your data reaches the right place and is ready to use.
When TeamRaiser participant activity reaches your CRM accurately, your team can see who went above and beyond, not just who gave. That visibility changes how you steward relationships, recognize your top advocates, and identify the supporters most likely to show up for your mission again.
When donation history, email engagement, advocacy actions, and event participation all flow into your CRM, your team sees the full picture of every supporter relationship. The person who gave last month, attended an event, and opened every email isn’t just a donor. Your CRM should reflect that.
When every gift and action lands in the right fund, under the right appeal, tied to the right campaign, your team can report on what actually happened. No reconciliation. No guesswork. Just a clear picture of how your Luminate Online campaigns performed and where to focus next.
When a supporter unsubscribes, updates their preferences, or opts out of communications, that choice needs to be respected everywhere. Omatic Cloud keeps preference data in sync between Luminate Online and your CRM, so your team always knows where things stand before reaching out.
Online campaigns and events introduce your organization to a lot of new people at once. When those records arrive matched and clean, your team can reach out with the right message from the start, grounded in how that person first connected with your mission.
Luminate Online touches supporters across online giving, email, events, advocacy, and peer-to-peer campaigns. Omatic Cloud makes sure all of that activity lands in a single, accurate record in your CRM, so your team always has the full picture of every relationship your campaigns built.
Luminate Online organizes data differently than your CRM. Omatic Cloud lets you define exactly how fields map between the two systems, so data arrives in the format your team expects every time.
Luminate Online captures data across online giving, email, events, and peer-to-peer campaigns, each with its own format. Omatic Cloud reformats and standardizes records in transit so everything arrives in your CRM accurate and ready to use.
Every Luminate Online campaign brings in new supporters across multiple channels, many of whom already exist in your CRM. Omatic Cloud identifies and resolves those conflicts before they fragment your supporter history or create a duplicate record.
Not every record that comes out of Luminate Online is ready to land in your CRM. Omatic Cloud validates records before they get there, sending accurate data through automatically and flagging anything that needs a second look.
In 30 minutes, we will show you exactly how Omatic Cloud adapts to your workflows.
Omatic Cloud connects Luminate Online to your CRM automatically, syncing donors, fundraisers, email engagement signals, and campaign activity so your team never has to import data manually or reconcile two systems by hand.
Native integrations move data from point A to point B, but they weren’t built to handle the complexity of nonprofit CRMs or Luminate Online’s multi-channel data across fundraising, email, and peer-to-peer. Omatic Cloud goes further: it matches records to prevent duplicates, transforms data into the format your CRM expects, and gives your team full control over where every field lands. The result is a connection built for the way nonprofits actually work, not a generic sync.
