Nowadays, numerous nonprofit organizations feel the squeeze to keep their supporters engaged and lean heavily on email marketing to do so. After all, email marketing is undeniably one of the best tools to use when thanking donors, attracting more supporters, and...
Advanced technology has become the key to accessing donors and elevating donor engagement. Today, there are waves of opportunities for organizations to engage and inspire new and existing donors. Fundraisers need to be tech-savvy if they want to stay connected and...
Email marketing still holds its place as a tried and true method for nonprofits to drive more donations and better engage with a growing number of supporters in a personalized and consistent way. But, with your supporters’ inboxes continually being flooded, it’s...
First things first – email is not dead. You just have to get smarter in how you use email to connect with – and inspire – people to stay committed to your cause. Traditionally, nonprofits have relied on bulk emails to communicate with their supporters. But if they are...
Data makes the fundraising world go round. By creating a data-centric mindset at your organization, you can optimize overall engagement with stakeholders, donors and supporters. This important data should be recorded, tracked, and measured constantly. But do you know...
A month into the new year and most resolutions have started to wane, but it’s not too late to establish guidelines for success at your organization. Use this time to reflect on past initiatives while rebooting your database with a simple data refresh. Follow these...
