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From Generosity to Lasting Impact: What the State of Giving Means for Your Fundraising Data 

November 11, 2026 2:00 PM (ET)

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The ways people discover causes, share stories, and give are changing. GoFundMe Pro’s forthcoming report on kindness and the state of giving offers a timely look at that behavior. For nonprofits preparing for year-end, the opportunity is to turn moments of generosity into meaningful supporter relationships. 

That takes more than a strong campaign. Once someone gives, teams need a reliable way to connect their giving activity with the records and workflows they use for stewardship, reporting, and finance. 

Join GoFundMe Pro and Omatic to explore selected findings from the report and a practical framework for acting on them. GoFundMe Pro will cover what the findings mean for engaging supporters; Omatic will show how connected data helps teams follow through after a gift. 

Here’s what we’ll cover: 

  • Selected findings from GoFundMe Pro’s report on kindness and the state of giving, and what they signal about how supporters find causes and decide to give. 
  • How to turn a first gift from a year-end campaign into a second touchpoint, and then a relationship. 
  • What happens after the gift: how GoFundMe Pro giving activity reaches your CRM, finance, and reporting workflows. 
  • A practical framework for connected data, from fast acknowledgments to confident segmentation to reports that reconcile. 
  • Real talk: where year-end data breaks down, what to fix before the December rush, and what it actually takes to get there. 

Walk away with a clearer read on how supporters are giving now and a practical plan for making sure every year-end gift reaches the people and systems responsible for what comes next.