Bridge the Gap Between Fundraising and Accounting
CRM and General Ledger integration is fundamental
It’s been argued that the most essential integration that nonprofits need – all nonprofits – is integration between their revenue tracking system and their accounting system. Whether it’s manual or automated; whether it’s fundraising, membership, e-commerce, or program revenue; and whether it’s all managed in one main CRM or in different systems – all of that transactional data needs to get into the General Ledger without error and in a timely fashion.
Omatic has deep experience integrating fundraising software and other nonprofit revenue streams with accounting. Not only do we know the nonprofit sector and its operational nuances better than anyone, but we’ve built intelligent integrations for all the major finance systems, so we know each one’s unique requirements. And, as technology has evolved, so have our solutions: we’ve built on cloud-based technology to ensure accuracy, speed, and above all, security.
Intelligent integration between your CRM and any finance system
It doesn’t matter what financial management system you use – Omatic works with any of them. As long as the system can import or upload summary or detail journal entries, Omatic can identify and gather the right transactions from your Blackbaud or Salesforce database, pull all the correct data needed, and format the data and file overall so that no human manipulation is ever required.
Automated. Formatted. Trusted.
‘Double entry accounting’ was not meant to describe entering fundraising, event, or membership transactions into your CRM system and then entering them a second time into your finance system. Nobody wants to take twice the necessary time, and certainly nobody wants to go digging through the entries when the two sides don’t tie out
When the transmission of financial data from the CRM to the finance system is automated, posting is faster, more accurate, more efficient, and can be done according to a schedule, or on-demand to tie-out when volumes are high
No more formatting headaches or manipulation
‘We’ve been working on automating our General Ledger integration’, says one nonprofit CRM admin, ‘but the standard exports don’t include all of the data that Accounting needs, and we struggle get it into the format that the accounting system requires. I end up having to manually add columns and populate fields each time we post.’ This takes time, is subject to errors, and then takes more time when the errors are detected and have to be corrected.
Omatic’s financial integrations for nonprofits ensure that all accounting system requirements are identified early on, and that all of the required data can be pulled from the CRM in the necessary format, so that no data or file manipulation is required, saving time and preventing inaccuracies.
Increased trust and improved credibility
When fundraising or revenue reporting from the CRM does not correspond with financial reporting generated by the finance system, it creates a credibility gap with stakeholders that gets wider each time it happens. And when the two teams cannot reconcile their numbers internally, trust is eroded – both trust in the figures and trust in each other
An automated, trusted integration solution for your CRM and nonprofit financial system helps ensure that you can reconcile on-demand and that fundraising or other revenue reporting from the CRM corresponds with compliant financial statements. And that breeds an increased level of trust between the teams and an improved level of accountability to donors and other stakeholders.
Integrations by System
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