Taking the Temperature of Your RE Database
Whether your organization has owned Raiser’s Edge for a year or for decades, chances are good that your database has shortcomings that are costing you fundraising dollars, time, and retention of your donors. But how do you know where to start or where the cleanup should begin? Do you observe problem areas with your data but need validation to communicate the extent and impact of the issue? Or, are you hesitant to move to Raiser’s Edge NXT because you believe a large percentage of your database is inactive?
All of these crossroads are good points at which to consider a database audit.
Join Omatic’s Bailey Benzlé as she provides you with great tips and industry insights into:
-The importance of data hygiene
-Where to start your database audit
-How to sell the concept internally
-And next steps to get it done!